The platform is rolling out a new feature that permits them to cut down on the volume of AI-made media appearing in their streams. This move comes as the platform disclosed that it presently contains over 1 bn AI-generated clips.
Pilot Phase and Launch
This change is undergoing trials over the following weeks before a widespread release. This advancement comes amid a rise in AI content, driven by recent AI video creators.
AI Proliferation Online
Recent reports that nearly a tenth of the quickest rising video streams on a popular video site primarily display content made by AI. A large amount of this material is considered “AI slop”, a label for substandard, bulk-generated content that is typically illogical or dreamlike.
“We know from our community that many people enjoy content produced via AI tools, including computer-generated images to informative clips, and we intend to offer the community the option to see more or less of that, according to their own preferences,” said a spokesperson.
Scale of AI Content
The service announced that there are now over a billion videos on its service identified as artificially created. In total, more than 100 mn media items are submitted to the service each day, making clips made by AI a limited part of its total content library.
User Control Features
Viewers will be able to reduce or increase the volume of artificial media they view by accessing the content preference setting in the application and selecting AI-made media. Other topics that are already be modified under the filter include news, fashion, aesthetics, and movement.
Content Labeling and Policies
Its guidelines oblige users to label “realistic” AI-generated content, and it prohibits harmful fake videos of public figures or critical incidents. Any realistic artificial content that is unmarked can be taken down under its user guidelines.
Furthermore, the service will now attach an artificially created label to content created with its built-in AI features, or flagged by an cross-platform project for recognizing AI-generated material. This action is designed to help prevent users from trying to bypass the tagging system.
AI Literacy Programs
The company is furthermore introducing a two million dollar AI literacy fund for experts and groups to create educational content about responsible artificial intelligence. This project will support charitable organizations focused on training programming and robotics.
Content Safety Approach
TikTok has defended its content review process, following discussion over plans to make redundant numerous safety staff in the United Kingdom. TikTok is expected to reduce a significant number of roles in its content moderation department in London, with trade unions and digital protection specialists voicing alarm that people are being substituted by machine-led review.
A company official clarified that people-led review would still have a role, but AI can protect employees by eliminating the most harmful content before it gets reviewed by people. TikTok reported a 76% decrease in explicit and harmful content handled by content reviewers over the past year due to the use of its machine learning processes.
“We think that it’s essential to combine humans and technology to keep the platform safe,” the executive stated. “We’ll have humans as part of that process, but we further consider it’s extremely critical to reduce exposure to unsafe media as swiftly, which is where a significant AI assistance is really helping us work at speed.”
